ABOUT US
OUR VISION
We are a cleaning supply company that offers a wide range of high-quality and eco-friendly cleaning products, tools, equipment, and machines for home and commercial use.
OUR MISSION
We aim to provide our customers with the best solutions for their cleaning needs, while ensuring safety, reliability, and satisfaction.
CORE VALUE
Our core values are excellence, innovation, integrity, and customer service. We serve hotels, restaurants, international schools, hospitals, cleaning services companies, and household users in Phnom Penh and beyond.
OUR SOTRY
We are Well Care Material, a cleaning supply company that was founded in 2022. We started our company because we saw a gap in the market for high-quality and eco-friendly cleaning products, tools, equipment, and machines for home and commercial use. We wanted to provide our customers with the best solutions for their cleaning needs, while ensuring safety, reliability, and satisfaction.
The B2C customers are individuals who need cleaning products for their personal or household use. They are mainly located in urban areas, have middle to high income levels, and value convenience, quality, and safety of the products. They are mostly influenced by word-of-mouth, online reviews, and social media.
The B2B customers are businesses that need cleaning products for their professional or commercial use. They are mainly located in the target areas of Phnom Penh city and Siem Reap province, and belong to the industries of cleaning service, hotel, restaurant, private school, international hospital, and commercial. They are mostly influenced by price, quality, and reliability of the products and the supplier. They are also interested in bulk discounts, delivery options, and after-sales service.
market coverage
WE OFFER FOR
WHERE WE OFFER
The market challenges of cleaning supply in Siem Reap and Phnom Penh city are the high competition from local and international brands, the low customer loyalty and switching costs, and the lack of regulation and standardization of the industry.